Envisioning America as a nation of burrito-folders employing advanced pork-braising technology perhaps lacks the romance of a certain kind of industrial nostalgia.
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So much to enjoy about Matt Yglesias waxing poetic about Chipotle for Slate:
- a feel-good story in the downtrodden economy
- 23.7% growth in 2011, year 18 of the company’s life
- Chopt getting name dropped
- a brief digression into the science of sous-vide cooking
- capital/labor tradeoffs being made in Chipotle’s meat production
- modern-day assembly lines in fast casual restaurants